Long back advertising your business online just meant you had to create a website, make it look attractive, upload content associated with your products or services and then hope that the site will attract huge volumes of traffic and possibly clinch you business deals. With time people soon found that internet users have little time to read and try to understand some of the content that will be displayed on some sites. In actual fact they can navigate away from such pages without even finding out what your business really offers.
As time went on internet business marketers found that interactive sites were more effective at advertising a business than the common static business sites. This brought about what are now known as blogs. Blogs are sites that allow internet users to post comments, photos, videos, music and any other things they would like to share online. When businesses are advertised using such blogs, they seem to attract more users and the chances of a user navigating away from your page before seeing what you have to offer are reduced.
Today Facebook and Twitter provide an even better interactive online business marketing platform than do most ordinary blogs. Facebook.com and Twitter.com are among the most visited sites and the number of people that use these sites keeps growing on a daily basis. Facebook and Twitter allow you to make posts of your business and the good part is that they allow you to do that on an entertainment based platform rather than the serious approach which is common in most big business sites. Facebook and Twitter allow you to bring a little bit of life to your advertising approach. This is very effective for it even allows you to draw the attention of those fun-loving generations who will not even be suspecting that you are actually advertising your business.
Facebook and Twitter also offer some SMS services. So you can have this feature help you notify some of your followers or your network associates about your new business posts. This will ensure they get to know about your posts while the news is still fresh and they can post it to some of their friends. So you will be able to put links to your business on Facebook and Twitter and if you wish you can have other added applications such as games and other downloadable small programs which can help to attract traffic to your page. You can also build a fan base. Your fans will help you spread the good news about your products and services. In no time you will be having lots of people being directed to your business site and you will be in a better position to clinch more business deals while creating more room for you to discover more business niches.
Gerald Zakeo
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